SME UK Fintech Targeting the US Market
2018 – Initial project involved taking a £2m revenue 50-strong Leeds-based scaleup to meetings with Boston-based CEOs that we secured using our inbound lead generation techniques.
With a three month pre-visit programme, culminating in a 4 day intensive visit to Boston, the aim was to help the CEO research and test assumptions for a US market entry business plan.
After a successful first project, culminating in meetings that later led to the fintech’s move onto the AWS marketplace, GBM delivered 2 years of further accelerator projects, and 2 years of digital lead generation driving over 2,000 named leads in market.
No two projects we deliver are the same. Every client has different needs, targets and messages; but all desire leads, connections and sales opportunities. We help them succeed through our integrated approach and our unique positioning in the UK and US.
We’re proud to share a selection of campaigns that show how we’ve helped our clients across many and varied sectors Explore, Launch and Grow, whatever stage of they’re at when it comes to expanding into the US.