Pioneering new ways to originate leads using LinkedIn, GBM rolled the concept out across all the firm’s key markets and replaced all leads previously sourced by technical telesales and events activity in the first 12 months.
GBM campaigns delivered over 100 named ICP leads per month in 2019 and 2020, driving over 30 five and six-figure deals and providing over 75% of all leads for a seven-strong sales team, with no increase in marketing costs.
In March 2020 the business was in New York and Boston meeting potential clients and hosting a 50 guest US market launch just as the global pandemic shut down international travel and in-person events in Massachusetts.
No two projects we deliver are the same. Every client has different needs, targets and messages; but all desire leads, connections and sales opportunities. We help them succeed through our integrated approach and our unique positioning in the UK and US.
We’re proud to share a selection of campaigns that show how we’ve helped our clients across many and varied sectors Explore, Launch and Grow, whatever stage of they’re at when it comes to expanding into the US.